Client Ascension

How Dylan books 60 meetings a month with cold email and cold calling

Topics:

Coaching & Consulting

Sales

Dylan Rich, known as the SDR Whisperer, scaled his business by training and placing cold callers for companies, leveraging both cold calls and cold emails to book 40–60 meetings per month. His approach integrates tools, data, and persistence to maximize efficiency in outbound campaigns.

7 minutes

read time

Written by

Daniel Fazio

published:

December 21, 2024

Dylan Inside Client Ascension

Client growth

Books 40–60 meetings per month from cold calls.

Increased closing rates

Achieved higher show-up and close rates with cold calls versus cold email alone.

System for efficient cold-calling training

Built a system for efficient cold-calling training and team placement.

Daniel Fazio

Co-founder @ Client Ascension - The #1 Digital Agency Coaching Program | $15M+ generated helping Agencies & B2B companies scale past $30k+/mo. Live in Tampa, AKA "Cold Email Wizard", and creator of Internet Money Group.

Overview

Dylan started his career in door-to-door and transitioned into cold calling, refining his craft over nearly a decade. Now, he trains businesses to excel in outbound sales using combined cold calling and cold email strategies. His methods emphasize high-quality data, persistence, and human connection, creating a powerful client acquisition model that has generated over $22 million in sales.

What It Meant for the Business

Expanded Reach: Leveraging cold calls as an additional touchpoint significantly boosted lead conversion rates.
Validated Processes: Developed scripts, tools, and workflows to ensure consistent results.
Scalable Model: Trained teams to replicate his systems, scaling appointment-setting services effectively.

Key Takeaways from the Interview

Leveraging Dual Channels: Dylan emphasizes using cold email and cold calling together for optimal results. Cold emails offer broad reach, while cold calls provide personal connection and faster feedback on offers.
(08:23 - 10:24)
Persistence Pays Off: By calling leads 7–10 times within a two-week period, Dylan ensures no potential prospect is overlooked. This persistence has led to a significant increase in connection rates and appointments booked.
(17:40 - 18:08)‍
Data Quality Is King: High-quality data is critical for success in cold calling. Tools like ListKit provide triple-verified data, ensuring that cold callers reach decision-makers rather than gatekeepers or invalid numbers.(14:35 - 15:39)

“

Leveraging Dual Channels

Dylan emphasizes using cold email and cold calling together for optimal results. Cold emails offer broad reach, while cold calls provide personal connection and faster feedback on offers.

Dylan Rich

08:23 - 10:24

“

Persistence Pays Off

By calling leads 7–10 times within a two-week period, Dylan ensures no potential prospect is overlooked. This persistence has led to a significant increase in connection rates and appointments booked.

Dylan Rich

17:40 - 18:08

“

Data Quality Is King

High-quality data is critical for success in cold calling. Tools like ListKit provide triple-verified data, ensuring that cold callers reach decision-makers rather than gatekeepers or invalid numbers.

Dylan Rich

14:35 - 15:39

Before Implementing Cold Calling

Challenges:

Over-reliance on cold email alone.
Missed opportunities from unresponsive email leads.
Lack of personal connection in outreach.

Goals:

Increase appointments booked.
Improve show-up and close rates.
Scale outreach using both cold email and cold calling effectively.

How Cold Calling Transformed Results

Dual Touchpoints: Cold calling complemented cold email, increasing overall conversions.
Validated Offers: Live calls provided real-time feedback, improving service positioning.
Structured Systems: Implemented tools and processes to ensure scalable outreach.

Parting Words

Dylan advises that mastering cold calling is a skill that opens doors in sales and beyond. Persistence, quality data, and continuous improvement are key to success.

Future Plans

Scale placement services for trained cold callers.
Continue educating businesses on integrating cold email and cold calling.
Expand systems to support higher client volumes.

Become the Next Success Story

Dylan’s methods prove that combining cold email and cold calling can drastically boost results. Visit ListKit.io to get started with high-quality leads today!