He Went From Making $0 For 1.5 Years To Getting 30 New Leads By Making THIS Change
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Kyle Stevenson, a Client Ascension student, transformed his business from struggling with ineffective offers to generating over 30 inbound leads and establishing a thriving LinkedIn ghostwriting agency. His success stemmed from pivoting to a niche he’s passionate about, leveraging his writing skills, and embracing mindset coaching.
kyle stevenson Inside Client Ascension
Overview
Kyle Stevenson’s journey began with a finance degree and aspirations for traditional roles in investment banking. Struggling to pay off student loans, he explored entrepreneurship but initially failed with a Facebook ads offer targeting real estate agents. His breakthrough came when he joined Client Ascension in February 2023. Kyle discovered his passion for writing, pivoted to ghostwriting, and began helping agency owners and coaches build their LinkedIn presence.
His success is attributed to leveraging Client Ascension's community and resources, embracing mindset coaching, and committing to a niche he genuinely cared about.
What It Meant for the Business
- Pivot to Passion: Kyle shifted from an uninspiring offer to a LinkedIn ghostwriting service he was passionate about, leading to more authentic client relationships.
- Increased Lead Generation: By focusing on building his personal brand and leveraging Twitter, Kyle generated consistent inbound leads.
- Mindset Transformation: Client Ascension's mindset coaching helped Kyle align his business goals with his personal values, fostering resilience and focus.
Key Takeaways from the Interview
- The Power of Mindset Coaching: Kyle credits Client Ascension's mindset coach, Mario, with helping him realize that pursuing a business only for money without passion is unsustainable. This clarity allowed him to pivot to work he truly enjoys.
(06:31 - 07:41) - The Importance of Niche Alignment: Switching from Facebook ads to LinkedIn ghostwriting enabled Kyle to focus on his strengths and connect with a target audience he resonated with, drastically improving his outcomes.
(04:21 - 05:29) - Building a Personal Brand: Kyle leveraged platforms like Twitter and LinkedIn to establish authority, generate leads, and create meaningful client relationships. His success on social media showcases the value of consistent, authentic content.
(08:19 - 08:52)
Before Client Ascension
Challenges:
- Selling Facebook ads to real estate agents for 1.5 years without success.
- Burnout due to lack of alignment with his offer or target audience.
- Inconsistent lead generation and unclear business direction.
Goals:
- Create a sustainable, enjoyable business model.
- Build authority and generate consistent leads.
- Develop a business aligned with personal passions and strengths.
How Client Ascension Helped Kyle Achieve These Results
- Community Support: Provided a network of like-minded individuals and mentors.
- Mindset Coaching: Helped Kyle overcome self-doubt and align his goals with his values.
- Offer Refinement: Guided him in pivoting to LinkedIn ghostwriting, leveraging his natural writing talent.
Parting Words
Kyle emphasizes the importance of perseverance, aligning business with personal passions, and leveraging the power of community and mentorship. He credits Client Ascension for helping him find clarity and success.
Future Plans
- Scale his LinkedIn ghostwriting agency.
- Build a personal brand on LinkedIn as a live case study.
- Expand his offerings to serve more clients in his niche.
Become Our Next Success Story
Client Ascension’s proven methods can help you build authority, scale your business, and create a sustainable, passion-driven career. Schedule a demo today!
Become Our Next Success Story 🚀
