Matt Lucero on Dropping Out To Generating $48K Deals For Clients, Booking 33+ Calls/mo & More
Overview
Matt Lucero began his journey by dropping out of college to pursue entrepreneurship full-time. Frustrated with the traditional education system, he sought practical solutions through online programs and coaching communities. After joining Client Ascension, he honed his skills in cold email marketing, offer creation, and sales. By leveraging his refined offer and improved sales techniques, Matt achieved rapid growth, delivering measurable results for his clients and himself.
What It Meant for the Business
Offer Refinement: Crafting a compelling offer ensured leads were more likely to convert, making outreach efforts significantly more effective.
Sales Proficiency: Improved sales skills allowed Matt to confidently close deals with high-revenue businesses.
Client Success: Prioritizing results for his clients, such as helping one close a $48,000 deal, established credibility and trust in his service.
Community Support: Networking within Client Ascension provided insights, mentorship, and collaborative opportunities to enhance his business operations.
Key Takeaways from the Interview
Building the Right Offer: Matt refined his offer to align with what clients truly wanted, eliminating friction in the sales process and making outreach more effective.
Mastering Sales Skills: Training with Client Ascension's sales coach elevated Matt’s ability to close deals confidently, even with high-level clients, despite being a young entrepreneur.
Prioritizing Client Results: Helping clients achieve tangible outcomes, like a $48,000 deal, highlighted Matt’s commitment to fulfillment, ensuring long-term success and referrals.
