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Case Studies
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How Ryan Went From $0 to $40,000 by Running Two Agencies (while still in college)

How Ryan Went From $0 to $40,000 by Running Two Agencies (while still in college)

How Ryan Went From $0 to $40,000 by Running Two Agencies (while still in college)
Topics: 
B2B Lead Generation
Sales

Ryan, a college student, scaled his first cold email agency from $1,000 to $17,000 per month and launched a second agency generating $20,000–$25,000 per month, all while still in school. He also works part-time with List Kit, a software company, and credits his success to leveraging Client Ascension’s community, honing his skills in lead generation, sales, and fulfillment, and building strong operational systems.

7 minutes
read time
Written by
Daniel Fazio
published:
December 21, 2024

Ryan Inside Client Ascension

Revenue growth
Grew the first agency from $1,000 to $17,000/month, achieving $17,000 in monthly revenue.
Built operational systems
Built operational systems to scale both agencies effectively.
Client growth
Rapid growth from 1 client to a structured team of 4.
Daniel Fazio
Daniel Fazio
Co-founder @ Client Ascension - The #1 Digital Agency Coaching Program | $15M+ generated helping Agencies & B2B companies scale past $30k+/mo. Live in Tampa, AKA "Cold Email Wizard", and creator of Internet Money Group.

Overview

Ryan joined Client Ascension while still in college and running a small cold email agency. Through structured learning and community support, he scaled his first agency to $17,000/month and launched a second agency that generates $20,000–$25,000/month. He also secured a part-time position at List Kit, which further sharpened his expertise in lead generation and fulfillment.

What It Meant for the Business:

  • Diverse Revenue Streams: Running two agencies allowed Ryan to generate income from multiple niches, reducing dependency on a single client base and stabilizing his cash flow.
  • Time Management Mastery: Juggling college and two businesses forced Ryan to develop efficient systems for prioritizing tasks, balancing studies, and growing his agencies.
  • Early Professional Growth: Starting while in college gave Ryan a head start in understanding entrepreneurship, positioning him for long-term success in the agency space.

Key Takeaways from the Interview

  • Improving Lead Generation: Ryan tested cold email scripts with support from Client Ascension coaches and explored organic strategies like posting expertise-driven content on Twitter, resulting in steady client acquisition.
    (06:05 - 07:29)
  • Strengthening Sales Skills: Through mentorship from David Jacob, Ryan learned to structure sales calls, close deals with a 30-40% success rate, and set clear expectations with clients to enhance retention.
    (09:50 - 11:55)
  • Optimizing Fulfillment: Client Ascension helped Ryan transition from a freelancer to a structured CEO. He built operational systems, hired a team of four, and developed processes for consistent client results.
    (12:50 - 13:54)

Improving Lead Generation

Ryan tested cold email scripts with support from Client Ascension coaches and explored organic strategies like posting expertise-driven content on Twitter, resulting in steady client acquisition.

Ryan

06:05 - 07:29

Strengthening Sales Skills

Through mentorship from David Jacob, Ryan learned to structure sales calls, close deals with a 30-40% success rate, and set clear expectations with clients to enhance retention.

Ryan

09:50 - 11:55

Optimizing Fulfillment

Client Ascension helped Ryan transition from a freelancer to a structured CEO. He built operational systems, hired a team of four, and developed processes for consistent client results.

Ryan

12:50 - 13:54

Before Client Ascension

Challenges:

  • Minimal revenue ($1,000/month)
  • No structured team or systems
  • Limited sales and operational skills

Goals:

  • Scale the first agency beyond $10,000/month
  • Launch additional revenue streams
  • Develop team-building and fulfillment systems

How Client Ascension Helped Ryan Achieve These Results

Sales Training: Coaching from David Jacob improved Ryan’s close rates and sales confidence.
Operational Systems: Ryan learned to build and manage a team, transitioning from a freelancer to a CEO.
Community Support: Networking and advice from peers and coaches enabled problem-solving during challenging times.

Parting Words

Ryan credits Client Ascension for transforming him from a novice freelancer into a skilled business owner. By leveraging the program’s resources, he not only scaled one agency but also built another while balancing college and part-time work.

Future Plans

  • Scale both agencies to $50,000/month each
  • Continue refining operational systems
  • Expand his network to create more business opportunities

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Want to scale your business like Ryan? Schedule a demo today to see how we can help you scale past $30k/mo inside Client Ascension.
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About Company
Cold Email Agency
USA
Marketing and Lead Generation
First agency has a team of 4; second agency co-managed with a partner
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